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Enhancing Products with AI

Updated over 2 months ago

Understanding Product Enhancement

Completion Status: Each product shows status pills indicating what information is complete:

  • ✅ Benefits - Defined

  • ⚠️ Problem - Missing

  • ⚠️ Audience - Missing

Why Enhancement Matters:

  • Incomplete products = generic ads

  • Complete products = 3x better ad performance

  • AI needs context to create compelling copy

  • Better targeting = higher ROAS

AI Fill Feature

Automatic Enhancement:

  1. Navigate to Brand Profile page

  2. Click "AI Fill" in the Products section

  3. AI analyzes product details and generates:

    1. Key benefits (3-5 per product)

    2. Problem solved (primary pain point)

    3. Target audience (who it's perfect for)

  4. Review and edit AI suggestions

  5. Save enhanced product information

What AI Analyzes:

  • Product name and description

  • Category and pricing

  • Your brand voice and positioning

  • Target audience personas

  • Industry and market context

Manual Enhancement

Edit Product Details:

  1. Click "Edit Details" on any product card

  2. Add or modify:

    1. Benefits: List 3-5 key advantages

    2. Problem Solved: What pain point does it address?

    3. Who It's For: Describe ideal customer

  3. Save changes

Best Practices for Manual Entry:

  • Be specific and concrete

  • Focus on outcomes, not features

  • Use customer language, not jargon

  • Think about emotional benefits

  • Consider different use cases

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